Softr is opening the door for a creative mind who loves social media, storytelling, and modern tech. This role is perfect for someone who enjoys turning ideas into engaging content and building real connections online. As a fast-growing no-code and AI-powered company, Softr is on a mission to help people create software without complexity—and social media plays a big role in sharing that story. If you enjoy creativity, strategy, and working with a global remote team, this opportunity brings all of that together in one exciting role.
Job Type: Full-time (Employee)
Firm: Softr
Location: Remote
Open to: Global applicants
Work Schedule: Flexible, remote-friendly
Language: English
Responsibilities (training included)
- Social Strategy & Execution
- Own Softr’s social media strategy across LinkedIn, X, and other relevant platforms
- Plan, create, and publish high‑impact content to grow reach, engagement, and brand awareness
- Experiment with new channels, formats, and creative approaches
- Creative Storytelling
- Turn GTM launches, product updates, and customer stories into compelling, narrative‑driven campaigns
- Create content that stands out in the no‑code and SaaS ecosystem
- Community Engagement
- Actively engage with followers by responding to comments and joining relevant industry conversations
- Build authentic connections with users, builders, creators, and partners
- Creator & Influencer Collaboration
- Support branded creator and influencer campaigns in partnership with the Influencer Manager
- Help expand Softr’s presence into new communities
- Cross‑Functional Collaboration
- Partner with Product Marketing, Design, and Community teams to amplify launches, events, and milestones
- Support leadership and team members with thought‑leadership content aligned to brand voice
- Performance & Optimization
- Track and analyze engagement, reach, and audience growth
- Use insights and data to continuously improve content strategy
- Trend Awareness
- Stay ahead of social, tech, and design trends
- Translate emerging trends into actionable ideas for Softr’s channels
Requirements
- What You Bring
- Strong creative instincts and the ability to make technical products feel human and engaging
- Excellent writing skills with a knack for witty, scroll‑stopping social copy
- Deep understanding of social media trends and platform‑specific best practices
- Experience writing short‑form content, narrative threads, and visual‑first stories
- Comfort creating light visuals or collaborating with design tools (Figma, Canva, etc.)
- Proven experience managing social accounts for a brand, startup, or personal creator presence
- Analytical mindset—able to use performance insights to guide strategy
- Passion for AI, no‑code tools, startups, and product‑led communities
Bonus Points
- Experience running or collaborating on branded creator or influencer campaigns
- Strong personal presence on LinkedIn, X, or similar platforms
- Ability to ideate or storyboard short‑form video (reels, motion, animation, lo‑fi video)
- Understanding of how social media supports SEO, GTM launches, and broader marketing strategy
Benefits
- Opportunity to make an outsized impact at a fast‑growing, profitable company
- Competitive startup salary and equity options
- Fully remote role with flexible working hours
- High ownership, low bureaucracy, and a strong execution mindset
- Annual company retreat and team gatherings
- Direct collaboration with founders and leadership team
- Daily customer love from a rapidly growing base of 1M+ users
- Backed by top investors including FirstMark Capital, Gokul Rajaram, Scott Belsky, Brian Balfour, Cristina Cordova, and others
Application Process
- Submit your application (resume and/or portfolio)
- Initial screening conversation
- Interviews with marketing and cross‑functional partners
- Final conversation with leadership